Last July 15-17, 2016, SM Lanang Premier’s 3-Day Sale became more fashionably exciting with the one of the most anticipated runway show that celebrated the wardrobe staple that never goes out of style. Dubbed “#DenimCitizen”, the runway show is part of The SM Store’s celebration of July Denim Month last month. It was held on July 15, 6 pm at The Atrium, SM Lanang Premier.
#DenimCitizen showcases the latest denim collections and how denim can epitomize high fashion while maintaining great comfort, and timeless style. Walking the runway are SM Youth Ambassadors Tommy Esguerra and Richard Juan of Pinoy Big Brother, LA Aguinaldo, Janna Tee, Kyle Perry, and Kaila Estrada.
Tons of people came out of their way to drop by and witness the Fashion Show that night, we were lucky enough to score the best seats in the show, Thanks SM Lanang Premier!